The Science

7spell is scientifically designed, and utilizes principles based on decades of research in learning, retention, and psychology. Here is a summary of the theory and research behind 7spell's effectiveness.

Craik, F., and Tulving, E. "Depth of processing and the retention of words in episodic memory." Journal of Experimental Psychology: General, Vol 104(3) (1975): 268-294. Print and PDF.

In this seminal study performed at the University of Toronto, Canada, the authors performed a series of tests in which they gave the study participants a sequence of words to learn, with information related to each word as it appeared in order. They discovered that when the information provided stimulated the participant's brain to process the word on a more involved level (referred to as "deep encoding" or "degree of elaboration" in the study), that word was more effectively learned and remembered. With 7spell, the user is given a wide range of additional information about each spelling word, including the word's definition - one of the key factors in enhanced memory, according to this study - as well as usage examples, synonyms, and antonyms.

Garcia, S.M., Tor, A., and Schiff, T.M. "The Psychology of Competition: A Social Comparison Perspective." Perspectives on Psychological Science, November 2013, 8(6):634-650. Print and web.

Each person is influenced by a unique set of factors related to their own status and progress towards goals, but is also affected to a greater or lesser degree by the achievements and perceived standards of the people around them. This analysis of past and current studies looks at the way people view and are motivated by individual goals as well as societal achievement (competition). The authors conclude that effective use of motivational strategies must take both into account. This is something that 7spell accomplishes by providing each user with the ability to set personal goals, earn reward points, and view their own progress tracking reports, and also to publish all of those results on public social media platforms.

Kivetz, R., Urminsky, O., and Zheng, Y. "The Goal-Gradient Hypothesis Resurrected: Purchase Acceleration, Illusionary Goal Progress, and Customer Retention." Journal of Marketing Research, February 2006, 43(1):39-58. Web.

In a study focusing on the influence of reward-scheme programs on behavior, the authors found that when people see visible progress towards their goals they are more likely to increase the activity required to reach those goals. The study also confirms that most people are also motivated by receiving rewards for completing specific activities, even if those rewards are not immediately transferable to actual material or monetary benefits. Status points, rewards, and real-time progress tracking are all methods used in 7spell to encourage frequent spelling practice by awarding points for the completion of exercises and activities. Because the user can access their progress charts at any time, they will always be able to see how close they are to achieving their personal spelling goals.

Buton, M., Winterbauer, N., and Todd, T. "Relapse processes after the extinction of instrumental learning: Renewal, resurgence, and reacquisition." Behavioural Processes, May 2012, 90(1): 130–141. Print and web.

Instrumental learning, also called "operant conditioning," is a method by which behaviors are learned in connection with a stimulus, a reward, or both. In this research done at the University of Vermont, the authors studied the ways in which the information connected to a specific behavior is retained when the stimulus is removed, and how subsequent repetition or reward reinforces information recall and a resumption of previously learned behaviors. They conclude that there are two primary methods of reinforcing active memory and behavior: by creating a different way to test the subject's memory, and by providing the opportunity for intensive focused repetition of that stimulus-behavior response. These two methods are widely used in the 7spell activities and games to create the link between instruction and memory that is so crucial in effective spelling learning on the student's part.

Xue, G., Mei, L., Chen, C., Lu, Z-L., Poldrack, R., Dong, Q. "Spaced Learning Enhances Subsequent Recognition Memory by Reducing Neural Repetition Suppression." Journal of Cognitive Neuroscience 2011;23(7):1624-1633. Print and web. http://doi:10.1162/jocn.2010.21532

In this study comparing long-term and short-term memory, the study authors tested the neural activity of participants as they memorized a set of images. Half of the study participants used massed learning techniques, in which each new image was presented multiple times in a row; the other half were given the images in a spaced repetition mode, where the images were shown in alternating order. Although each participant saw each image the same number of times, the people in the spaced-repetition exercise were able to accurately remember more images, and for a longer period of time. Repetition is a key technique in learning spelling, and 7spell incorporates spaced repetition in two ways. First, the system uses randomized selection of spelling words from the user's current list to populate the activities and exercises, ensuring an interval between word reviews. Second, the system's Word Discover feature provides pop-up instant review of the words on that list, again in random order. By providing users with multiple opportunities throughout the day to read and review their words, 7spell provides all of the benefits of the spaced repetition methodology in its spelling instruction.

Blocki, J., Cranor, L., Datta, A., and Komanduri, S. "Spaced Repetition and Mnemonics Enable Recall of Multiple Strong Passwords." Cornell University Library, January 3, 2015. PDF.

Spaced repetition is a memory training tool that relies on frequent and consistent review of information; mnemonics is a memory technique that involves multiple ways of looking at that information, such as the incorporation of images or story lines. Researchers at Carnegie Mellon University focused on the combination of spaced repetition and mnemonics in evaluating how best to train people to remember specific pieces of information: computer passwords. They found that by combining the two methodologies, the results in both ease of learning and retention were increased. 7spell uses each method separately and together to help users learn and remember new spelling words by using the same words in multiple exercises, presenting spelling words in a variety of formats, and encouraging users to add information related to each word to make a personal connection that helps them to remember that word and its correct spelling.


Reviewers Provide Extensive Assessment Of Spelling Software

Categories: About Spelling, Uncategorized |
Reviewers Provide Extensive Assessment Of Spelling Software

Many ESL students consider the English language to be both hard and unpredictable. The primary reason for this is its spelling rules — or rather the lack thereof. Spelling troubles native speakers and ESL learners of English alike because it poses great challenges. One main reason for this is the fact that English words are often not pronounced the way they are spelled; there’s no conformity or any seeming agreement between orthography and pronunciation. There’s a famous poem attributed to Richard Krogh that perfectly encapsulates this arbitrariness of the English spelling, and here’s an excerpt that shows just some of the spelling/pronunciation mismatches in the language:

I take it you already know
Of tough and bough and cough and dough?
Others may stumble, but not you
On hiccough, thorough, slough, and through?

Well done! And now you wish, perhaps,
To learn of less familiar traps?
Beware of heard, a dreadful word
That looks like beard and sounds like bird.

The English language has been called challenging by many people around the world, and the less charitable also call it “absurd” in view of its spelling idiosyncrasies.

That’s why many people turn to spelling programs to improve their spelling skills. The mere fact that adults as well as children seek to hone their spelling skills is proof that learning to spell is indeed a big challenge. 7spell is a spelling solution offered to people worldwide. Several reviewers of the program reveal whether it’s a worthwhile investment.

Top Ten Reviews’ verdict: 7spell™ worthy of No. 1 spot

The editors at Top Ten Reviews have recently released a series of spelling software reviews. Among several other spelling programs, 7spell™ was part of the review lineup. This program ended up at the top position thanks to its combination of cutting-edge technology and user-friendliness — a unique combination of features that guarantees spelling mastery.

Among the other software reviewed, like Spelling Made Simple, Spell Track and Spelling Blaster, 7spell™ stood out with its 140,000 word database and its plethora of games, activities, and lessons people can learn to spell with.

The software ratings by Top Ten Reviews make immediately evident the many ways that 7spell™ is effectively without a rival. As the editors at Top Ten Reviews conclude, “This spelling software is the best program for kids, teenagers and even adults.” “7spell is learning to spell made very simple.”

Another respected English language site,, has offered an assessment of 7spell™’s efficiency and suitability in teaching spelling to young and older learners.

Pointing out the necessity for perfect spelling skills in today’s world, the editors explain that among many spelling software products they tried, only 7spell™ is suitable for learners of all ages and spelling levels.

The reviewers at explain that 7spell™ perfectly combines learning with fun. This ensures the user stays motivated and inspired to keep practicing with 7spell™ until they truly master spelling skills.

The program features an impressive word database of more than 140,000 words, and many activities and courses to ensure that no matter what level a user is on, or which learning needs they have to reach their goals, they can find compelling practice material to boost their spelling skills with.

Both reviews by and TopTenReviews illustrate that 7spell™ is a well-designed software that presents cutting-edge features aimed at accelerating the learning process and giving users the essential linguistic arsenal to become competent users of the English language.

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