The Science

7spell is scientifically designed, and utilizes principles based on decades of research in learning, retention, and psychology. Here is a summary of the theory and research behind 7spell's effectiveness.

Craik, F., and Tulving, E. "Depth of processing and the retention of words in episodic memory." Journal of Experimental Psychology: General, Vol 104(3) (1975): 268-294. Print and PDF.

In this seminal study performed at the University of Toronto, Canada, the authors performed a series of tests in which they gave the study participants a sequence of words to learn, with information related to each word as it appeared in order. They discovered that when the information provided stimulated the participant's brain to process the word on a more involved level (referred to as "deep encoding" or "degree of elaboration" in the study), that word was more effectively learned and remembered. With 7spell, the user is given a wide range of additional information about each spelling word, including the word's definition - one of the key factors in enhanced memory, according to this study - as well as usage examples, synonyms, and antonyms.

Garcia, S.M., Tor, A., and Schiff, T.M. "The Psychology of Competition: A Social Comparison Perspective." Perspectives on Psychological Science, November 2013, 8(6):634-650. Print and web.

Each person is influenced by a unique set of factors related to their own status and progress towards goals, but is also affected to a greater or lesser degree by the achievements and perceived standards of the people around them. This analysis of past and current studies looks at the way people view and are motivated by individual goals as well as societal achievement (competition). The authors conclude that effective use of motivational strategies must take both into account. This is something that 7spell accomplishes by providing each user with the ability to set personal goals, earn reward points, and view their own progress tracking reports, and also to publish all of those results on public social media platforms.

Kivetz, R., Urminsky, O., and Zheng, Y. "The Goal-Gradient Hypothesis Resurrected: Purchase Acceleration, Illusionary Goal Progress, and Customer Retention." Journal of Marketing Research, February 2006, 43(1):39-58. Web.

In a study focusing on the influence of reward-scheme programs on behavior, the authors found that when people see visible progress towards their goals they are more likely to increase the activity required to reach those goals. The study also confirms that most people are also motivated by receiving rewards for completing specific activities, even if those rewards are not immediately transferable to actual material or monetary benefits. Status points, rewards, and real-time progress tracking are all methods used in 7spell to encourage frequent spelling practice by awarding points for the completion of exercises and activities. Because the user can access their progress charts at any time, they will always be able to see how close they are to achieving their personal spelling goals.

Buton, M., Winterbauer, N., and Todd, T. "Relapse processes after the extinction of instrumental learning: Renewal, resurgence, and reacquisition." Behavioural Processes, May 2012, 90(1): 130–141. Print and web.

Instrumental learning, also called "operant conditioning," is a method by which behaviors are learned in connection with a stimulus, a reward, or both. In this research done at the University of Vermont, the authors studied the ways in which the information connected to a specific behavior is retained when the stimulus is removed, and how subsequent repetition or reward reinforces information recall and a resumption of previously learned behaviors. They conclude that there are two primary methods of reinforcing active memory and behavior: by creating a different way to test the subject's memory, and by providing the opportunity for intensive focused repetition of that stimulus-behavior response. These two methods are widely used in the 7spell activities and games to create the link between instruction and memory that is so crucial in effective spelling learning on the student's part.

Xue, G., Mei, L., Chen, C., Lu, Z-L., Poldrack, R., Dong, Q. "Spaced Learning Enhances Subsequent Recognition Memory by Reducing Neural Repetition Suppression." Journal of Cognitive Neuroscience 2011;23(7):1624-1633. Print and web. http://doi:10.1162/jocn.2010.21532

In this study comparing long-term and short-term memory, the study authors tested the neural activity of participants as they memorized a set of images. Half of the study participants used massed learning techniques, in which each new image was presented multiple times in a row; the other half were given the images in a spaced repetition mode, where the images were shown in alternating order. Although each participant saw each image the same number of times, the people in the spaced-repetition exercise were able to accurately remember more images, and for a longer period of time. Repetition is a key technique in learning spelling, and 7spell incorporates spaced repetition in two ways. First, the system uses randomized selection of spelling words from the user's current list to populate the activities and exercises, ensuring an interval between word reviews. Second, the system's Word Discover feature provides pop-up instant review of the words on that list, again in random order. By providing users with multiple opportunities throughout the day to read and review their words, 7spell provides all of the benefits of the spaced repetition methodology in its spelling instruction.

Blocki, J., Cranor, L., Datta, A., and Komanduri, S. "Spaced Repetition and Mnemonics Enable Recall of Multiple Strong Passwords." Cornell University Library, January 3, 2015. PDF.

Spaced repetition is a memory training tool that relies on frequent and consistent review of information; mnemonics is a memory technique that involves multiple ways of looking at that information, such as the incorporation of images or story lines. Researchers at Carnegie Mellon University focused on the combination of spaced repetition and mnemonics in evaluating how best to train people to remember specific pieces of information: computer passwords. They found that by combining the two methodologies, the results in both ease of learning and retention were increased. 7spell uses each method separately and together to help users learn and remember new spelling words by using the same words in multiple exercises, presenting spelling words in a variety of formats, and encouraging users to add information related to each word to make a personal connection that helps them to remember that word and its correct spelling.


Improve Your Writing Skill: 10 Tips What Should You Do To Be A Perfect Writer?

Categories: Tips and Tricks |

Mary Kleim

Getting proficient at writing can really become one of the most important skills to have in today’s day and age. There is no industry that doesn’t require a writer of fierce writing skills that can take content and transform it into a work of art, that’s not only pleasant to read, but can attract visitors, followers and clients.

You might be a good writer at the moment, but so many people out there. What distinguishes a good writer from an outstanding wordsmith is his constant efforts to improve. So how do you go about becoming the perfect writer? Here are our ten tips on how to make it happen.

Master the Basics with Grammar Girl

The essence of a good piece of writing is knowing your grammar to the T. If you master the basics you’ll have the confidence to play around with words and style, without fear, which will give your writing a certain advantage. You can turn to Grammar Girl, which is the ultimate grammar guru online.

Keep on Reading with Kindle

Most writers make the beginner mistake of focusing on writing solely, when in fact there are other activities that can influence your writing, even if you’re not specifically focused on it. Reading is one of them. Read as often as you can. Read as if it was your obligation every day. Not only is it a great stress-reliever, you get to learn from writers and see how they do it. You can read online by finding books you love on Kindle.

This is one of the websites that you can visit to see how the professionals really do it. You can take a look at samples and learn from well-crafted writing pieces. Not only get you get an expert to write something for you if you’re in a hurry and can’t meet a deadline, but you get to learn from the work you get and actually improve yourself.

Workshop or Twords

If you have some spare time on your hands, and you really want to improve your skills, but don’t know where to start from, don’t worry. There are workshops and people who are going to enable you to start right now. Or you can even use tools like Twords which actually encourages you to write consistently in order to sharpen your skills by constantly perfecting your art.

Swipe File

If you have a blog or a newspaper that you read religiously, and you admire a writer’s specific style, then take the writing and dissect it. Literally, take a pen and underline everything that you like, and try to incorporate it into your next writing task. You can use Swipe File to store all your favorites in one spot for inspiration and future analysis.

Keep on Drafting with

Never write something without making a draft first. Unless you’re epically inspired, which happens sometimes. Otherwise, creating outlines and drafts will help you properly structure your writing, thus clearing your mind of unnecessary clutter, enabling you to focus on the most important information and focus all of your energy, skills and knowledge on the points in your draft. If you’re more of a high-tech writer you can utilize to create drafts online.

Edit with Grammarly

After you’ve finished writing, you want to rest for a while. Unless you’re on a tight deadline, of course. Once you distance yourself from your writing, you’ll be able to look at your own work, edit and proofread it like it’s someone else’s. This is important as you’ll get to spot your own errors, and learn from them so you don’t repeat it in your future pieces. You can use tools such as Grammarly to swiftly detect your errors.

Avoid Fluff

Have you ever thought about the words you used, and deeply thought about whether they have a purpose in the sentence? The next time you start writing, think about the words you are using. If you don’t need a word and it doesn’t add to your content, remove it. Adding fluff is just going to make your writing look worse. By subtracting words you’re actually adding to you the quality.

Find Your Style

Nobody finds bland articles fun. If you read something that is completely devoid of opinions or personal style, you probably won’t ask for more. If you actually take the time and add your opinion and personal style into the writing, you’ll get more creative and over time more inspired to create engaging content. Visit to see and read other people’s opinion if you have help with expressing yours.

Research with BuzzSumo

Or so we think. Some might say research doesn’t lead to improving your writing skills but it actually does. The more thorough research you do, every time you are writing, the more information you will soak in, and the more you will read. By using BuzzSumo you will detect what influencers are writing about and read the best and most popular articles online.

The reality is, you can’t develop your writing in a couple of days or weeks. It’s a process that takes time, because it isn’t sometime you can cram. It takes persistence, passion and devotion, and if you rely on our tips, results won’t miss out.

Author’s Bio

Mary Kleim  is a creative writer and a blogger. Also, she is a writing coach. She is working for assignment help service Also, she is working on promotion online ptaform dedicated to development of writing abilities.